Terms of Use
These Terms of Use govern your access to and use of this website and any brokerage advisory services provided by Keys & Smiles Real Estate L.L.C. By accessing our platform, you acknowledge and agree to be bound by these terms in accordance with the regulatory standards of the Dubai Land Department (DLD) and RERA.
1. Acceptance & Regulatory Status
This website is operated by Keys & Smiles Real Estate L.L.C, a licensed real estate brokerage registered in the Emirate of Dubai, United Arab Emirates, under Dubai Economy & Tourism Commercial Licence No. 1445288 and Real Estate Regulatory Agency (RERA) Office Registration Number (ORN) 48281.
By accessing, browsing, or utilizing any feature of this website, you confirm your acceptance of these Terms of Use and agree to comply with all applicable laws and regulations of the Emirate of Dubai and the United Arab Emirates.
2. Nature of Website & Showcase
The properties, developments, residences, and retail units displayed on this website constitute an invitation to treat and an informational showcase. They do not constitute a legally binding offer to sell or lease by Keys & Smiles or the respective property owners/developers.
All transactions remain strictly subject to availability, contract, developer approval, title deed verification, and the execution of official Dubai Land Department documentation.
3. Mandatory RERA Brokerage Agreements
Pursuant to RERA regulations and Dubai Law, real estate brokerage representation cannot proceed without the formal execution of unified DLD agreements:
4. Property Details & Dimensions Disclaimer
While Keys & Smiles endeavors to ensure all listings, photography, and property specifications are accurate:
- Plot sizes, built-up areas (BUA), and square footage measurements are approximations derived from developer sales sheets, architectural plans, or DLD Title Deeds.
- Photographs, architectural CGI renderings, and virtual walkthroughs are indicative and may depict optional upgrades, staging furniture, or landscaping.
- Prospective buyers and tenants must conduct their own independent physical surveys, snagging inspections, and verification of service charges prior to entering into binding contracts.
5. No Financial, Investment or Tax Advice
Any market commentary, historic capital appreciation metrics, rental yields, or investment insights provided on this website are for general informational purposes only.
Nothing contained herein constitutes formal financial, tax, mortgage, or investment advice. Property markets fluctuate, and past performance does not guarantee future rental yield or capital appreciation. Clients should consult independent financial advisors and tax experts before committing to real estate acquisitions.
6. Anti-Money Laundering & KYC Mandate
In accordance with UAE Federal Decree-Law No. 20 of 2018 on Anti-Money Laundering and Combating the Financing of Terrorism (AML/CFT):
- All transacting parties must provide valid government-issued photographic identification (Passport and Emirates ID).
- Corporate buyers must submit certified commercial licenses, certificates of incumbency, memorandum of association, and declare all Ultimate Beneficial Owners (UBO) holding 25% or greater equity.
- Payments must be remitted via verifiable bank instruments (manager's cheques or direct wire transfers) from accounts bearing the registered buyer's name. Cash payments are strictly capped and monitored in compliance with Ministry of Economy guidelines.
7. Commission, Fees & Escrow Protection
Brokerage professional fees comply with standard Dubai market conventions and RERA recommendations:
- Secondary Sales: Customarily 2% of the agreed purchase price (+ 5% UAE VAT), payable upon successful transfer at the DLD Trustee Office.
- Leasing: Customarily 5% of the annual rent (+ 5% UAE VAT) for residential tenancies, payable upon lease signature.
- Off-Plan Purchases: Free of agency commission for buyer representation (commission is compensated directly by master developers). All purchaser installments must be remitted strictly into the developer's RERA-approved Project Escrow Account pursuant to Dubai Law No. 8 of 2007.
8. Intellectual Property Rights
All content published on this website—including the Keys & Smiles logotype, visual assets, original text, property photography, architectural drawings, user interface design, and underlying code—is protected by copyright, trademark, and intellectual property laws of the United Arab Emirates.
You may not copy, reproduce, mirror, republish, distribute, or create derivative works from any material on this website without our explicit prior written consent.
9. Prohibited Conduct & Acceptable Use
When utilizing this platform, you agree not to:
- Engage in automated data harvesting, scraping, crawling, or systematic extraction of listing inventories.
- Transmit false, misleading, fraudulent, or impersonating inquiries.
- Interfere with site security, upload malicious code, or degrade system responsiveness.
- Frame or hotlink directly to our property assets for commercial exploitation on external portals without authorization.
10. Limitation of Liability
To the maximum extent permitted by applicable UAE law, Keys & Smiles Real Estate L.L.C, its directors, partners, and agents shall not be liable for any direct, indirect, incidental, punitive, or consequential loss, injury, or damage arising from your access to or inability to use this website, or reliance upon any preliminary property descriptions.
11. Governing Law & Dubai Jurisdiction
These Terms of Use, their subject matter, and formation are governed by the laws of the Emirate of Dubai and the applicable Federal Laws of the United Arab Emirates.
Any dispute, controversy, or claim arising out of or in connection with these Terms or your use of the website shall be subject to the exclusive jurisdiction of the competent courts of Dubai, United Arab Emirates.
12. Inquiries & Official Notices
Official inquiries or legal notices regarding these Terms of Use should be addressed to our registered office:
Keys & Smiles Real Estate L.L.C

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